Virtual Reality

AXA Sayef Safely Campaign

Generate high-value leads and promote responsible driving in AXA’s Sahel campaign.

AXA Sayef Safely Campaign
overview

The What, the Who, and the Why..

Scope

Objective

Development of a VR marketing platform for brand storytelling.

A leading multinational insurance firm.

Generate high-value leads and promote responsible driving in AXA’s Sahel campaign.

Solution

Genesis Creations developed an immersive VR experience to train users on safe driving practices.

AXA Sayef Safely Campaign
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Solution Features

Genesis Creations developed an immersive VR experience to train users on safe driving practices.

Results

Successfully operated in 7+ locations, generating thousands of leads and driving significant engagement.

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